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Bull Unspun

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Editorial, Print, Typography

This 60 page experimental and expressive book explores how language is used to manipulate rather than communicate by an aray of culprits including, advertisers and political hucksters (to name but a few).

"NEW & IMPROVED, NATURAL, HEALTHY, 50% MORE, BETTER VALUE, NO HIDDEN CHARGES, LIMITED TIME ONLY, NO FUSS, EXPERTS AGREE, MATURE RELECTION, COLLATORAL DAMAGE, GOING FORWARD... It’s our way of saying thank you."

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